Stop guessing. Start validating.
failur.io helps founders test whether people actually want their product — before they waste months building the wrong thing.
THE PROBLEM
You built something. But does anyone want it?
You've poured weeks — maybe months — into your prototype. You've solved an interesting problem. You believe in what you're building.
But you have no idea if anyone will pay for it.
Welcome to prototype purgatory.
It's that painful gap between "I built something" and "people want this." Most founders get stuck here because they don't have a systematic way to test their assumptions or a community that will give them honest feedback.
So they do one of two things: they keep building in isolation and hope for the best, or they launch to silence and wonder what went wrong.
There's a better way.
THE SOLUTION
Evidence over assumptions.
failur.io gives you the framework, community, and tools to validate your product with real customer evidence — so you can make confident decisions about what to build next.
A Framework
A framework gives you a structured, time-boxed process for testing your riskiest assumptions. No more guessing. No more building features nobody asked for.
A Community That Tells the Truth
Get honest, constructive feedback from founders who are going through the same process. No pitch decks. No highlight reels. Just real people helping each other build things that matter.
Resources That Actually Help
Interview scripts, assumption mapping templates, metrics benchmarks, and tactical playbooks — everything you need to run a proper validation process without starting from scratch.